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Cookie Policy

Effective Date: 10th September 2024

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

2. How We Use Cookies

Fancy Trails uses cookies to:

  • Ensure our website functions properly
  • Remember your preferences and settings
  • Analyse how visitors use our website
  • Improve user experience and website performance
  • Provide relevant content and services
  • Comply with legal and regulatory requirements

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and remember your cookie preferences. The website cannot function properly without these cookies.

Examples:

  • Session management cookies
  • Security cookies
  • Cookie consent preference cookies
  • Website functionality cookies

Legal basis: Legitimate interest

Retention period: Session cookies expire when you close your browser; persistent cookies typically last up to 1 year

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve our website's performance and user experience.

Examples:

  • Google Analytics cookies
  • Page view tracking
  • User journey analysis
  • Website performance monitoring

Legal basis: Consent

Retention period: Up to 26 months

3.3 Marketing Cookies

These cookies are used to track visitors across websites and deliver relevant advertisements. They may be set through our site by our advertising partners to build a profile of your interests.

Examples:

  • Advertising network cookies
  • Social media tracking pixels
  • Retargeting cookies
  • Campaign effectiveness tracking

Legal basis: Consent

Retention period: Up to 2 years

4. Third-Party Cookies

We may use third-party services that place cookies on your device. These include:

  • Google Analytics: For website analytics and performance monitoring
  • Social Media Platforms: For social sharing buttons and embedded content
  • Live Chat Services: For customer support functionality
  • Payment Processors: For secure payment processing

Please note that we do not control these third-party cookies. We recommend reviewing the privacy policies of these third parties for more information about their cookie practices.

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner with the following options:

  • Accept All: Allows all cookies including analytics and marketing
  • Necessary Only: Only allows essential cookies for website functionality
  • Custom Settings: Lets you choose which categories of cookies to accept

5.2 Changing Your Preferences

You can change your cookie preferences at any time by:

  • Clicking the cookie preferences link in our website footer
  • Clearing your browser's cookie storage
  • Adjusting your browser settings
  • Contacting us directly

Note: If you disable necessary cookies, some parts of our website may not function properly.

5.3 Browser Settings

Most web browsers allow you to control cookies through their settings. Here's how to manage cookies in popular browsers:

  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Site permissions > Cookies and site data

6. Cookie Retention

Different types of cookies are retained for different periods:

  • Session Cookies: Deleted when you close your browser
  • Persistent Cookies: Remain on your device for a set period or until manually deleted
  • Necessary Cookies: Typically 1 year or less
  • Analytics Cookies: Up to 26 months
  • Marketing Cookies: Up to 2 years

7. Your Rights

Under UK data protection law, you have the following rights regarding cookies:

  • Right to be informed: We provide clear information about our cookie use
  • Right to consent: You can choose which cookies to accept
  • Right to withdraw consent: You can change your preferences at any time
  • Right to object: You can opt out of non-essential cookies

8. Mobile Devices

Mobile devices may use technologies similar to cookies, such as:

  • Local storage
  • Device identifiers
  • App-specific tracking technologies

You can usually manage these through your device's privacy settings.

9. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our practices. When we make significant changes, we will:

  • Update the effective date at the top of this policy
  • Notify you through our website or email if you're a client
  • Seek fresh consent where required by law

10. Contact Information

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Fancy Trails
45 Riesling Dr
Liverpool L33 1SQ
United Kingdom

Phone: +44 7305 294850
Email: [email protected]

11. Useful Links

  • ICO Guide to Cookies
  • All About Cookies
  • Your Online Choices UK
  • Our Privacy Policy

This Cookie Policy was last updated on 10th September 2024.

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